Fake Steve Jobs
is an inspiration to any Corporate Drone who wants to avoid a
life of quiet desperation:
He explained that as he saw traditional media organizations getting their lunch eaten by bloggers, he wanted somehow to join the new generation of media players.
So he said that he asked Forbes.com, the Web venue of his employer, Forbes magazine, if he could start a blog. They said no, he reported.
Instead, he began his own blog, and began--with impersonating Steve Jobs as if he was really saying what he felt instead of being little more than a PR voice like many corporate bloggers--being Fake Steve Jobs.
And did so well his own company wanted to hire him before they found out he already worked for them - he should have kept shtum and taken the 2 salaries
Best thing I've seen come out of the
Web 2.0 Expo so far.