In theory one is supposed to blend in with ones clients, to an extent anyway. It was so easy in Web 1.0...polo shirt, blazer and chinos...you knew where you were
But now......
Yesterday is a case in point...morning meeting - financial institution in City of London - pinstripe suit, matching tie and handkerchief de rigeur. Afternoon with New Media Co in Soho, T shirts (with suitable ironic icon), jeans and designer stubble are de rigeur.
As you can see, this is a key strategic question to address!!!