Some interesting research about women on the Social Nets (from The Inquisitr):
According to a recent research report from BSM Media it isn’t just women bloggers that are having an influence as a growing number of women are an increasing presence in the technology world and the web. The report points out the two-thirds of moms use five or more forms of technology every day to keep in touch with their families. They also use this technology to consume a growing amount of content; this is besides those that also create it, as well as use technology to manage their lives.
For this segment of technology users things like podcasts and video blogging are more relevant to how they want to consume information. This goes against the perceived idea on the tech blogosphere that podcasting is diminishing in popularity. In this area the report predicts that in fact podcasting and video blogging could see a resurgence in popularity being driven by these new tech moms
.
Yet more evidence
for our hypothesis that women will drive the "Next Net" far more than people currently imagine.